Reports are durable research and audit outputs connected to the workspace. They can capture analysis of websites, markets, competitors, SEO/AEO, social presence, local presence, and other supported business signals.

### Create or run a report

1. Open **Reports** in the Context section of the Workspace OS.
2. Use **Run new analysis** when it is available.
3. State the question, scope, sources, market, or target audience clearly.
4. Review the report’s evidence, assumptions, and recommendations.
5. Turn accepted recommendations into a [Strategy](#10-strategy), a page, a database item, or a task.

The standalone reports route redirects to the Workspace OS; the Workspace OS report entry is the canonical place to find and continue report work.

### Review a report critically

A report is evidence-informed output, not a guarantee. Before acting on it:

- Check the source quality and date.
- Separate observed facts from hypotheses and recommendations.
- Confirm anything that affects legal claims, pricing, budgets, external commitments, or publishing.
- Link the report to the strategy or decision it informed.

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